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	<title>FairSoftware&#039;s Blog &#187; PR</title>
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	<description>Entrepreneurs, Startups and Co-Founders</description>
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		<title>Busy week with 2 articles about Founders</title>
		<link>http://blog.fairsoftware.net/2010/08/31/busy-week-with-2-articles-about-founders/</link>
		<comments>http://blog.fairsoftware.net/2010/08/31/busy-week-with-2-articles-about-founders/#comments</comments>
		<pubDate>Tue, 31 Aug 2010 16:26:48 +0000</pubDate>
		<dc:creator>Alain Raynaud</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[entrepreneur]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[founder]]></category>
		<category><![CDATA[Founder Conference]]></category>
		<category><![CDATA[Founder Institute]]></category>
		<category><![CDATA[pitch]]></category>
		<category><![CDATA[PR]]></category>

		<guid isPermaLink="false">http://blog.fairsoftware.net/?p=1851</guid>
		<description><![CDATA[This week has been very productive (and it&#8217;s only Tuesday morning): First on Monday, VentureBeat published my guest column on the winning pitch at the Founder Conference. It&#8217;s worth watching the video and reading the analysis, if you ever wondered why no one calls you back after you pitch your idea. Then this morning TechCrunch [...]]]></description>
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<p>This week has been very productive (and it&#8217;s only Tuesday morning):</p>
<p>First on Monday, VentureBeat published my guest column on the <a href="http://entrepreneur.venturebeat.com/2010/08/30/grocereye-cofounder-demonstrates-the-secrets-of-a-great-pitch-video/">winning pitch at the Founder Conference</a>. It&#8217;s worth watching the video and reading the analysis, if you ever wondered why no one calls you back after you pitch your idea.</p>
<p>Then this morning TechCrunch Europe published the write-up of my <a href="http://eu.techcrunch.com/2010/08/31/guest-post-post-mortem-of-a-silicon-valley-incubator-in-paris/">Founder Institute Paris graduation speech</a>. I received very positive feedback from European entrepreneurs about the points I raise. If you want to help spread entrepreneurship to the old continent, read this and <em>do something</em> about it.</p>
<p>Finally, FrenchWeb became the media partner for the Founder Conference Paris and also <a href="http://frenchweb.fr/founder-conference-le-14-septembre-a-paris/">did a write-up today</a> (in French).</p>
<p>That&#8217;s it!</p>
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		<title>PR2.0 Doesn&#8217;t Work (Founder Conference)</title>
		<link>http://blog.fairsoftware.net/2010/08/24/pr2-0-doesnt-work-founder-conference/</link>
		<comments>http://blog.fairsoftware.net/2010/08/24/pr2-0-doesnt-work-founder-conference/#comments</comments>
		<pubDate>Tue, 24 Aug 2010 03:46:10 +0000</pubDate>
		<dc:creator>Alain Raynaud</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[advice]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[Founder Conference]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[startup]]></category>
		<category><![CDATA[traffic]]></category>

		<guid isPermaLink="false">http://blog.fairsoftware.net/?p=1826</guid>
		<description><![CDATA[I&#8217;m posting the videos of the Founder Conference here on my blog until we revamp the Founder Conference website&#8230; By the way, if you want to be the first one to know about the next Founder Conference, there is a sign-up form on the right. Here is my favorite excerpt of the panel on getting [...]]]></description>
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<p><em>I&#8217;m posting the videos of the Founder Conference here on my blog until we revamp the Founder Conference website&#8230; By the way, if you want to be the first one to know about the next Founder Conference, there is a sign-up form on the right.</em></p>
<p>Here is my favorite excerpt of the panel on getting PR. I was dying to find out: &#8220;does PR 2.0 really work?&#8221;. Listen to the panel answer. I&#8217;m hearing a strong &#8220;NO&#8221;.</p>
<p><iframe src="http://player.vimeo.com/video/14378121" width="400" height="300" frameborder="0"></iframe></p>
<p>The panelists (from left to right):</p>
<ul>
<li>Anthony Ha, VentureBeat</li>
<li>Ryan Singel, Wired</li>
<li>Chris O&#8217;Brien, San Jose Mercury News</li>
<li>Hooman Khalili, Alice FM</li>
</ul>
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		<title>Want Major TV Coverage? Successful Entrepreneurs Seize Opportunities</title>
		<link>http://blog.fairsoftware.net/2009/12/07/want-major-tv-coverage-successful-entrepreneurs-seize-opportunities/</link>
		<comments>http://blog.fairsoftware.net/2009/12/07/want-major-tv-coverage-successful-entrepreneurs-seize-opportunities/#comments</comments>
		<pubDate>Mon, 07 Dec 2009 23:32:16 +0000</pubDate>
		<dc:creator>Alain Raynaud</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[advice]]></category>
		<category><![CDATA[entrepreneur]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[PR]]></category>

		<guid isPermaLink="false">http://blog.fairsoftware.net/?p=1359</guid>
		<description><![CDATA[Recently, I was contacted by a major TV show, looking to do a segment on what it looks like to be an entrepreneur building a startup from scratch. I am talking major TV show, with an audience in the millions, not some local news channel. So I e-mailed a few entrepreneurs I know to see [...]]]></description>
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<p>Recently, I was contacted by a major TV show, looking to do a segment on what it looks like to be an entrepreneur building a startup from scratch. I am talking major TV show, with an audience in the millions, not some local news channel.</p>
<p>So I e-mailed a few entrepreneurs I know to see who was interested and doing something remotely interesting for a camera: maybe a VC meeting, or attend some networking event.</p>
<p>Believe it or not, but they all turned me down. They were too busy that week. Or at home coding stuff, no meetings scheduled that the TV crew could film.</p>
<p>All turned me down <em>except one</em>. She e-mailed me back right away with a detailed schedule of stuff that could be featured on the show. And she was willing to adapt her schedule.</p>
<p>I was not surprised. I had noticed before how she was the most pro-active of that group of entrepreneurs. A simple tell-tale sign: she was the first to friend me on LinkedIn, when everyone else didn&#8217;t dare yet. Think of it: what is the risk of friending someone? Online rejection doesn&#8217;t bite.</p>
<p>So she was the one.</p>
<p>What I learned from this: next time you watch TV or hear about a successful entrepreneur and think that <em>it could have been you</em>, ask yourself if you are really pro-active about <a href="http://blog.fairsoftware.net/2009/02/27/make-your-way-to-the-top-dont-take-the-stairs-use-the-elevator/">seizing each and every opportunity</a>. I believe that&#8217;s the difference between <a href="http://blog.asmartbear.com/your-idea-sucks-now-go-do-it-anyway.html">successful entrepreneurs</a> and dreamers.</p>
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